Sunday, 16 January 2011

KERRANG!

The kerrang! layout is very much aimed at a younger target market. On e way of telling this is the positioning of the image, they are all slight slanted and less military. The main image takes up half the page which is unusual for a contents page but is a good way of advertising the stories clearly. By placing the other to images on the main focus it draws the eye in immediately instead of having to scan over masses of text. 
  There is a lot of advertising on the page, at the bottom there is a poster puff advertising which posters will be in the magazine and next to it is a large black box which stands out against the white promoting people to subscribe to KERRANG! The images of the magazines are layered to give a 3D effect to make it more interesting to look at, 
  The language is  informal but does not use expletives as this would be inappropriate for the target market. However ' The Canadian Riff monsters' suggests a humorous informal approach to the music industry.
 KERRANG! also have a large editors section which is in a very small font, which is strange as it uses a lot of the page yet the font is small so doesn't look appealing to read and younger readers will not be interested in this.

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